Gartner
Gartner is the world’s leading research and advisory company, providing essential market data and insights for industry leaders. Learn how content organization, strategic thinking, and a new UX design system for GDM's customer portal turned a brand's information expertise into an industry-leading software resource.
Razor USA
We gave an iconic youth brand a hip lifestyle upgrade that inspired a whole new audience to want to take Razor's products for a spin.
News Corp
A first of its kind benefits hub that highlights benefits for each stage of an employee's life. See how our web design company created a transformational experience that makes benefits tailored and easily consumable.
Barnum by Mass Mutual
Barnum Financial Group is an award-winning network of independent financial planning and wealth management advisors. Our user experience team cracked the formula for uniting independent advisors under a single digital destination for financial and wealth management, increasing adoption and conversion nationwide.
UE by Logitech
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The Marvin Group
We built an integrated digital experience and crafted an aviation website design that streamlines the navigation, showcases product innovation, and reaffirms a commitment to long-term customer satisfaction.
Belkin Business
Guiding the way partners and staff perceive and engage with the brand by aligning business and consumer verticals, highlighting differentiators and reclaiming leadership.
Palm Bay International
An industry leader with the most comprehensive portfolios of imported wines and spirits. See how we developed powerful generators and sales tools to facilitate new B2B business.
PowerSchool
PowerSchool is improving the K-12 educational experience with over 100 Million users in 70 countries. Learn how our digital agency empowered users while giving the brand a powerful interactive web product.
Martinkovic Milford
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Virco
Since 1950 Virco has supplied quality furniture for America's K-12 schools. Discover how our digital agency achieved a beautiful balance of robust client utility and brand positioning alignment.
Report by Steve Madden
A revolutionizing eCommerce shopping platform for one of the most iconic brands in footwear, sold in over 80 countries worldwide. See how our team developed a robust social and interactive experience targeted at female millennials.
Beast Academy
Providing a comprehensive curriculum that is both rigorous and wildly entertaining. Learn how our collaboration with Beast Academy took critical reasoning and advanced problem solving to all new levels.
Outward Hound
Outward Hound has cultivated a loyal customer following for pet lovers everywhere. Learn how our specialists employed advanced conversion tactics for the brand's robust new eCommerce solution.
Overview
The Marvin Group is a family-owned and operated aerospace and defense contractor that prides itself on delivering timely value, superior products, and full-service customer support. Recognizing that its existing site was ill-equipped to promote a distinctive catalogue of cutting-edge services and solutions—let alone reflect the high level of quality and precision that clients in this industry demand—The Marvin Group hired our digital agency on to revitalize its online presence and bring its capabilities back on track.
Services
Concept, Conversion Funnel, Customer Journey, UX / UI, Web Design, Web Development, Responsive, Marketing Video, UX/UI, Motion Graphics, CMS Configuration
Approach
The Marvin Group recognized that providing easy access to relevant product data and technical specifications would be just as critical to growing its business as it is for delivering on the needs of existing customers. With this in mind, we established an eCommerce-like informational architecture that improves on-site navigation and usability while also furthering the company’s overarching SEO goals. Under our framework, the company’s solutions are described, tagged, and categorized in rich detail, making it easy for visitors to search by product type, area of interest, or other relevant criteria.
Intuitive Architecture
We developed a robust, integrated aviation website design. The intuitive user experience streamlines navigation across business units and enhances product discoverability. The website now brings to life the brand’s vision of technological innovation, service quality, and flawless execution.
Multidisciplinary Synergy
A redesigned and reengineered corporate site anchors the company’s business operations, visibly connects the company’s core competencies, and enhances its ability to engage distinct audiences in a consistent and authoritative way.
Showcasing Innovation
An eCommerce-like information architecture crafts a narrative around The Marvin Group’s cutting-edge solutions and services, while built-in search capabilities provide direct access to the information customers need most.
Modular flexibility
All pages on the site are built modularly, so they can be rearranged to fit any type of content. The Marvin Group’s content administrators can build new pages, and repurpose old ones, making them as long or as short as needed without duplicating module styles.
Motion Graphics
To further emphasize The Marvin Group’s technological capabilities and broad expertise, we produced an engaging video aimed at capturing visual interest while sharing important information on key products and services.
Conclusion
Our approach allowed us to build an engaging narrative around The Marvin Group’s full product portfolio—emphasizing solutions-selling across the enterprise, rather than simply serving as a catalog of products–while simultaneously enabling the entire site to function as a high-visibility showcase of cross-industry innovation. The Marvin Group’s website now helps communicate its stellar reputation to new visitors, earning their trust immediately and conveying the culture of continuous improvement that supports all its initiatives.
