UX Research & Strategy

You’ve got an idea that you think will boost your brand to new heights but you’re concerned. What if it doesn’t achieve business goals? What if the agency you selected lacks the UX expertise to create and execute strategy and design that solves user needs and achieves goals effectively?

BIG things have small beginnings

Understand how people perform tasks and achieve their goals in order to design an effective and pleasurable UX
Design and build something people will actually use, something that really solves a relevant problem that people are having
Visit-to-lead conversions can be 400% higher on sites with a “superior user experience”
By constantly employing user research, we can track the ROI of UX to see where our ideas and iterations are working, and where we need to improve
Users are encouraged to interact with the experience by viewing a product video, gallery and features.
Jashon Phalkine
Founder - BELKIN
Live Nation
Belkin
Upli
Razor
Ultimate Ears

Our expertise

Audience Research
Competitive Benchmarking

TBD

Stakeholder & Design Thinking Workshops
Analytics Auditing
User Research

To create robust user profiles, our strategists conduct in-depth analytics audits, audience surveys, stakeholder interviews, and persona development. We use the MoSCoW methods to define must-haves, should-haves, could-haves, and won’t-haves to make sure every decision aligns with the most valuable priorities.

Journey Mapping
Information Architecture

A well-designed information architecture is invisible to visitors even as it guides their paths. Our experts combine digital expertise with brand knowledge to ensure the customer journey is effortless and emotionally resonant. We make sure they enjoy the process of finding the information they want, with an organized structure and meaningful relationship between the web product’s content and functionality.

User Testing

To create robust user profiles, our strategists conduct in-depth analytics audits, audience surveys, stakeholder interviews, and persona development. We use the MoSCoW methods to define must-haves, should-haves, could-haves, and won’t-haves to make sure every decision aligns with the most valuable priorities.

See how our world-class UI/UX has boosted our partner’s businesses.

UX Design System

Kelley Blue Book

A household name since 1918, Kelley Blue Book, needed to attract modern customers and younger audiences. KBB was looking for a fresh new experience that targets a generation of savvy, online car shoppers while remaining approachable to legacy users.

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ID CS KKB Strategy1
Reinventing Benefits

News Corp

News Corp is home to some of the world’s most trusted brands, including Dow Jones, Harper Collins, New York Post, Investors Business Daily, and Storyful. When the company needed help, it turned to us for enterprise web development.

Summary
News Corp's Benefits & Best Web Design Company - Isadora Agency
Article Name
News Corp's Benefits & Best Web Design Company - Isadora Agency
Description
Web design company hired by News Corp to categorize benefits into groups clear to employees from a wide range of demographics, based on stages of life.
Publisher Name
Isadora Agency
Publisher Logo
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Persona example- sarah smiths' traits, goals, and pain points
Personalized Financial Planning

Barnum by Mass Mutual

Barnum Financial Group is an award-winning network of independent financial planning and wealth management advisors who needed a cohesive online brand. The challenge for our B2B website design agency: unite independent advisors under a single digital destination and increase adoption and conversion nationwide.

Summary
UX Agency helps Barnum with Personalized Financial Planning
Article Name
UX Agency helps Barnum with Personalized Financial Planning
Description
User experience agency helps Barnum Financial Group connect with audiences on an emotional level for personalized financial planning and wealth management.
Publisher Name
Isadora Agency
Publisher Logo
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Remember, we’re all humans and we’re in this together

Let’s all be nice to each other and go make the best work of our lives.

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